8 creative benefits to help you become an employer of choice

Author: Dawn Saxby-Willis, Senior Talent Acquisition Partner at Reward Gateway

In my role, I speak with candidates all day long and I can assure you that the War for Talent is truly on. As a prospective employer, you may be wondering how you can make yourself stand out amongst the crowd. Instead of touting a fast-paced work environment or a family dynamic in the office, focus on the benefits you offer – specifically the benefits that prospective hires are interested in and will truly benefit from.

With 66% of HR leaders actively hiring, and 42% of employees likely to look for a new employer in the next year, the market has never been more competitive, particularly as the cost of living rises (and salaries don’t follow suit). Organizations are looking to battle against their competition for unique ways to stand out in a competitive market and win the War for Talent. Some of these ways include:

  • Financial security
  • Fulfillment
  • Sense of purpose
  • Happiness

But what are these benefits? And how do you provide them? Consider offering employees these eight creative benefits.