EXCLUSIVE: 72% of organisations want to be seen as a caring employer when introducing a health benefits programme

72% of organisations want to be seen as a caring employer when introducing a health benefits programme

EXCLUSIVE: This year, being seen as a caring employer remains firmly at the top of the list when respondents consider what their healthcare benefits programme has been successful in achieving, according to research by Employee Benefits.

The Employee Benefits Healthcare research 2020, published September 2020, which surveyed 200 HR decision-makers found that the vast majority (72%) said this was the case this year, compared to 69% in 2019 and 60% in 2018.

This focus on the employer’s external image may well reflect the issues relating to the Covid-19 pandemic and the public’s perception of an organisation. With an increasingly uncertain employment market, it has never been so important to retain and reassure employees.

Alongside duty of care (63%), good employee engagement now seems to have more of pivotal focus than ever before, according to 60% of this year’s respondents compared to 49% in 2019.

Improving the health and wellbeing of staff (52%) and signposting available support or resources to employees (58%) are also key areas of focus.

Click here to download the Employee Benefits Healthcare research 2020