EXCLUSIVE: More than half (57%) of employer respondents believe that all of their members of staff are aware of their existing eyecare policy, and 40% feel that most staff are aware of it, according to research by Specsavers Corporate Eyecare.
The survey of 507 UK-based HR decision makers also found that 47% communicate their eyecare policies using a staff welcome pack, while 43% use their organisation’s intranet as the main source of communication around these benefits, and 35% send emails to staff. A further third (32%) place written information on notice boards, and 29% make use of posters around their workplaces.
HR professionals felt that these varying communication methods had similar levels of confidence regarding their impact, in terms of enabling all employees to be aware of the eyecare benefits available to them. For example, 65% of those that use a staff welcome pack to communicate this information feel that all employees are aware of the available eyecare benefits, compared to 64% who communicate via an intranet and 60% that use written information on noticeboards.
Similarly, just under two-thirds (60%) of those respondents that communicate their eyecare policy using emails, and 57% of those that use posters, believe all of their staff are aware of the information.
Jim Lythgow (pictured), director of strategic alliances at Specsavers Corporate Eyecare, said: “The clear message is that communication makes a difference. Businesses that communicate [their] eyecare policy will get the best value from it.
“Eyecare can help towards improved health and wellbeing in the workplace, which in turn supports productivity and boosts morale. For the business to benefit, however, the employees need to be aware of the eyecare available and the positive impact it can have on their health.”