Employees across Tradeteam’s 29 UK sites have spent the past 12 months hiking, biking, baking and running to raise money for charity, raising over £30,000 in 2010.
The drinks distributor has aligned its fundraising and community activities with its corporate social responsibility (CSR). These are supported by parent company DHL’s ‘Match It’ programme and by dedicated CSR champions who help organise activities and communicate initiatives across the company.
National charities to benefit from the funds raised by Tradeteam include: Rainbows Hospice for Children, Cancer Research UK and Young People, UNICEF, Help the Heroes, The British Heart Foundation, Children in Need and Marie Curie.
Gavin Murdoch, managing director at Tradeteam, said: “In what was a difficult year for many thanks to the recession, Tradeteam workers still managed to raise over £30,000 in 2010, which is a fantastic achievement.
“There is still very much a CSR buzz across the company and people certainly have not lost their enthusiasm. We are delighted to see everything from coffee mornings to sponsored bike rides to larger events like the Marie Curie Annual Ladies’ Driving Challenge happening with the same vigour.
“I am astounded by the ongoing commitment of Tradeteam’s staff to raise money for those who require support in someway and wanted to say publicly a very big thank-you to everybody involved.
“The level of dedication and commitment to the challenges our teams take on and to volunteering practices is a shining example not only within the drinks sector, but to any company of how to make a real difference.”
Steve Bedford, lead CSR champion at Tradeteam, added: “It is heart-warming to see our workforce is so reactive to those in need. Adventurous walks, marathons, driving challenge competitions, baking cakes – these things all add up to some wonderful achievements.
“My CSR reporting role is not a difficult task at all because of the extraordinary people around Tradeteam who work hard raising money and volunteering their time.”
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