More than half (53%) of employees are consulted on which vouchers they would prefer to receive as a reward or incentive, according to a poll by The Voucher Shop.
Paul McRae, business development manager at The Voucher Shop, said: “Consulting with employees on which vouchers they would like to receive is a key factor in ensuring an incentive or reward scheme is as effective as possible and it is encouraging to note over half of employers do so.
“Employers should not make a decision on voucher types based on their own perspective as the preferences of the target audience may differ markedly from what they assume will appeal. By obtaining good feedback from all potential recipients employers can ensure that they are happy when they receive their vouchers.”
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