Royal London is to ditch its UK life, pensions and investment brands and bring the businesses under the Royal London brand umbrella.
Bright Grey, Scottish Life and Scottish Provident are expected to be phased out over the next two years.
The organisation’s fund management division, Royal London Asset Management, will retain its name, as will its specialist insurer Ascentric.
No major changes are planned for any products, service capability or key contact points.
Phil Loney (pictured), group chief executive of Royal London, said: “By moving to a single brand we can emphasise the scale and reach of Royal London across the investment, pension and protection markets, and seek to make the benefits of our mutual approach tangible for all of our customers.”