SME GUIDE TO LOYALTY AND ENGAGEMENT

The number of SMEs in the UK has risen sharply over the past twenty years. In 2000, there were 3.5 million SMEs in the UK, by 2021 this number had jumped to 5.6 million, an increase of 61%.

This research explores the challenges business leaders face, the growing importance of benefits and a reward and recognition strategy in motivating employees and crucially – what employees really think of their organisation. The guide covers key topics such as reasons why employees choose SMEs, competing with large organisations, engagement and motivation and the value of employee benefits.